Reinforce your micro-script message with performance
Bill Schley joins Jim Blasingame to talk about the difference between branding and micro-scripting, plus the importance of reinforcing your message with performance.
Category:
Marketing, Branding, Advertising
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Bill Schley joins Jim Blasingame to reveal why a brand is an uncomplicated, analog feeling customers have about doing business with you, so make sure you don’t let digitizing it complicate that message.
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Bill Schley joins Jim Blasingame to reveal the power of telling stories that are based in real life and truth, and that will always be attached to your name in the head of the prospect or customer.
Bill Schley joins Jim Blasingame to reveal why the primordial practice of telling stories to prospects as a way to build your brand and business has to be focused on your brand making a unique and relevant difference to them.
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