Do you know the best steps to take with your customers when the economy is having a tough time? Charlie Fewell provides useful tactics to help you serve customers more successfully.
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Customer Acquisition and Retention – Thriving in a Tough Market
Recession or not, if you're going to survive, you have to acquire new customers and keep existing ones. Charlie Fewell talks with Jim Blasingame about the steps you have to take and the attitude you have to have in order to get business when the economy is down.
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Behave like an executive, not a manager. Charlie Fewell joins Jim Blasingame to discuss how executives demonstrate leadership when they clarify, measure, model and review behavior expectations for employees.
Managers dictate, leaders remove obstacles to performance. Charlie Fewell joins Jim Blasingame to discuss how to lead employees by developing them with clear expectations and goals, including not fearing failure.
Creating customer advocates requires perpetual training and leadership. Charlie Fewell joins Jim Blasingame to discuss how to specifically define the results you want in any customer interaction and train your employees how to accomplish these expectations.
Are you measuring customer experience performance? Charlie Fewell joins Jim Blasingame to discuss how to measure whether you’re exceeding your customer’s expectations by mapping their entire experience, from greeting to technology.
Everything you sell is a commodity – even your basic service. Charlie Fewell joins Jim Blasingame to discuss why you should focus the measurement of your company's performance based on the value delivered that creates loyal, returning customers.