The future of small business marketing and Yellow Pages
Should small businesses continue to market in the print Yellow Pages? John Audette joins Jim Blasingame to talk about whether the Yellow Pages is a good marketing option for small businesses.
More interviews with John Audette »See all
Use technology to stay out of the price war. John Audette joins Jim Blasingame to reveal that one way to fight low price competitors is to meet customer expectations when they want to find your business online.
The only way to compete against price is with value. John Audette joins Jim Blasingame to reveal several value elements that will help your small business compete against low prices online.
Can small business compete in a price-conscious environment? John Audette joins Jim Blasingame to reveal how small businesses can compete against the big boxes without joining the price war.
Use technology to stay out of the price war. John Audette joins Jim Blasingame to reveal that one way to fight low price competitors is to meet customer expectations when they want to find your business online.
The only way to compete against price is with value. John Audette joins Jim Blasingame to reveal several value elements that will help your small business compete against low prices online.
