Using social media to gain a competitive advantage
Social media is custom-made for building customer communities. Joseph Jaffe joins Jim Blasingame to discuss how to use social media to gain a competitive advantage in connecting with customers and providing a good customer experience.
Category:
Customer Care, Online Communities - Social Media
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How do you avoid becoming irrelevant? Joseph Jaffe joins Jim Blasingame to talk about how it's not enough today to merely be competitive, you have to connect with customers on their terms or risk becoming irrelevant.
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