A small business niche success story
Why is this woman-owned small business finding success in 2009? Rebecca Boenigk joins Jim Blasingame to explain that their 20 years of success, even in 2009, is due to their devotion to their niche, which means not trying to be all things to all people.
More interviews with Rebecca Boenigk »See all
Rebecca joins Jim to talk about the SBA's
<br>Small Business Expo in Washington, D.C. and the connections made during the expo.</["br"]>
Rebecca and Mike join Jim to discuss why these two leaders took their public companies private.
Rebecca shares with Jim some lessons from a public company that went private.
Rebecca joins Jim to tell how she achieved success through the failure of her company.
