The Age of the Customer®, Part 38: Customer communities are influenced by moms
In The Age of the Customer™, communities will control your marketing message. Stacy DeBroff joins Jim Blasingame to discuss the shift from targeting demographics to marketing inside of communities, many of which are heavily influenced by moms.
More interviews with Stacy DeBroff »See all
How are moms finding your small business? Stacy DeBroff joins Jim Blasingame to talk about why more moms are looking for your business in the online communities they hang out in, not necessarily your website.
How are moms influencing your business? Stacy DeBroff joins Jim Blasingame to discuss the mom influence on businesses and their marketing strategies through online word of mouth.
Moms are increasingly influencing the marketplace. Stacy DeBroff joins Jim Blasingame to report that moms spend 85% of the money and, consequently, are influencing everything from marketing to product development to social media communities.
