Jeffrey Dobkin 
Jeff Dobkin is a funny speaker about sales, motivation, marketing and direct marketing. He’s equally at home writing direct-sales letters as he is technical business papers or his own brand of marketing plans for clients. Jeff is a seasoned writer and designer of direct mail, direct selling long-copy ads, brochures and collateral, annual reports, direct-selling TV scripts and stuff like dat dere. Heck, he just does it all, doesn’t he? Including tough marketing audits - what are you missing in your marketing? And sales letter… did I mention he’s really good at writing sales letters. Yea, guess I did. I’ve written, I mean he has written 5 books on marketing and humor. Over 5,000,000 people have read his articles on marketing and direct marketing published in over 200 magazines. Visit www.dobkin.com.
Category: Marketing, Branding and Advertising
Web Site: www.dobkin.com
Interviews with Jeffrey Dobkin»See all
Are you blending traditional marketing with Internet marketing for your small business? Jeffrey Dobkin talks with Jim Blasingame about what you need to do to incorporate both approaches to marketing into your strategy to reach customers.
What's the best way to reach prospects and customers, direct mail marketing or email marketing? Jeff Dobkin talks with Jim Blasingame about how to balance these two valuable marketing tools to your advantage.
What's the most important marketing message that small businesses can focus on during a slower economy? Jeff talks with Jim about this and the message is focus on the people who not only will buy what you sell, but on those who appreciate the extra value a small business can deliver.
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