More and more customers are talking about your company online. Ben joins Jim to talk about how to get in front of this and take advantage of it.

Ben joins Jim to talk about some very effective ways to get customers to not just do business with you, but actually become excited about your business.

Ben joins Jim to explain how getting involved with the community creates loyal customers.

Ben joins Jim to talk about how "blogs" help humanize your organization to your customers and prospects.

Ben joins Jim to talk about marketing like a rock star by "touring."

Ben shares with Jim the top ten New Years resolutions for turning customers into marketing tools.

Ben joins Jim to talk about how customers want to have relationships with the businesses they do business with. Knowing this, they talk about how to develop relationships with customers to create loyalty.