Is there politics in the golf industry, and if so, how does it impact the business of golf? Jesse Ortiz joins Jim Blasingame to discuss the sport and the business of golf, including the "Tiger impact," the recessionary impact on golf, and of course, the "square groove" controversy.

What does it take to be a successful small golf company in a marketplace of aggressive big golf companies? Jesse Ortiz talks with Jim Blasingame about learning from his father, making mistakes and living to fight another day, the importance of seeking excellence, taking care of customers, the valuable concept of co-branding, and knowing your limitations. Oh, and they also talk a little bit about the clubs.