John Jantsch joins Jim Blasingame to explain why professional salespeople have to put marketing practices in front of selling practices in order to connect with prospects in time.

John Jantsch joins Jim Blasingame to reveal how prospects are more interested in doing business with someone who connects with them before trying to sell to them.

John Jantsch joins Jim Blasingame to reveal why the primordial power of storytelling has become even more valuable in selling today than ever before.

Would you like to turn your customers into a referral engine for your small business? John Jantsch joins Jim Blasingame to discuss the power and profit in establishing and maintaining a customer referral strategy for your small business.

Is it necessary to teach customers how to refer your small business? John Jantsch joins Jim Blasingame to explain why even your most loyal customers still need to be train in how to refer you to their friends, and they explain how to do it.

Would you like to turn your customers into a referral engine for your small business? John Jantsch joins Jim Blasingame to discuss the power and profit in establishing and maintaining a customer referral strategy for your small business.

Is it necessary to teach customers how to refer your small business? John Jantsch joins Jim Blasingame to explain why even your most loyal customers still need to be train in how to refer you to their friends, and they explain how to do it.

Creating and nurturing a dynamic referral strategy is one of the most important elements of a successful small business marketing plan, according to John Jantsch, who joins Jim Blasingame to talk about specific tips and best practices in giving and receiving customer referrals.

What should your small business marketing plan look like? John Jantsch and Jim Blasingame share ideas on how to develop a marketing plan, what should be included and how to execute your plan. They also talk about the importance of making sure there is a connection between marketing and the sales effort.

How do you differentiate in a small business between marketing and sales? John Jantsch talks with Jim Blasingame about why small businesses must separate the marketing and sales tasks so that they can become more mutually beneficial.