Are you ready for web search results with Google editorial? Philippa Gamse joins Jim Blasingame to report on search changes Google is making to include contextual, and even what Jim calls "editorial" search, which could get creepy.
Are you ready for the new search protocols? Philippa Gamse joins Jim Blasingame to recommend using social media and local search to overcome Google search changes that might hurt your small business.
Mobile app or mobile site? Philippa Gamse joins Jim Blasingame to talk about the difference between a mobile app and a mobile site, and which one is best for your small business.
Don't be uniformed about the privacy and ownership rules of social media platforms. Philippa Gamse joins Jim Blasingame to reveal that some social media sites, like Pinterest, may have small print rules you may regret not reading.
Do you know how your web strategy is performing? Philippa Gamse joins Jim Blasingame to explain how to use Google Analytics to track the effectiveness of your website.
Don’t presume trends in your storefront are the same as on your website. Philippa Gamse joins Jim Blasingame to discuss how to use Google Analytics to compare online customer activity with your traditional in-store customer behavior.
Should you outsource the evaluation of your website traffic data? Philippa Gamse joins Jim Blasingame to discuss why you should hire a pro to evaluate your web traffic, but do not outsource how your business strategy is applied.
Do you know how your web strategy is performing? Philippa Gamse joins Jim Blasingame to explain how to use Google Analytics to track the effectiveness of your website.
Don’t presume trends in your storefront are the same as on your website. Philippa Gamse joins Jim Blasingame to discuss how to use Google Analytics to compare online customer activity with your traditional in-store customer behavior.
Should you outsource the evaluation of your website traffic data? Philippa Gamse joins Jim Blasingame to discuss why you should hire a pro to evaluate your web traffic, but do not outsource how your business strategy is applied.
