After his keynote at 2018 NSCA Business & Leadership Conference, "Age of the Customer" author Jim Blasingame sat with AVI-SPL senior VP of sales Dale Bottcher to talk about how to re-prioritize selling processes.

Did you know that just being competitive in the market isn't enough anymore? If prospective customers don't know what we have to offer then we are not relevant. Jim's book, The Age of the Customer: Prepare for the Moment of Relevance, can help entrepreneurs stand out and stay relevant during this shifting paradigm from a sellers market to a customer driven market.

Extreme commitment to your small business can sometimes have devastating results. Understanding how do balance life outside the business will not only help you find happiness, but it will also help your small business succeed, explains Small Business Advocate Jim Blasingame.

Make your next event even better with a special keynote by The Small Business Advocate® and The Age of the Customer® author Jim Blasingame!

Small Business Advocate Jim Blasingame explains how every small business begins as a dream but quickly becomes one based on survival and determination.

Jim Blasingame discusses the emergence of social media IPOs and their relationship to your small business.

Jim Blasingame tells small business owners why their future successes remain tied to mobile innovations and presence.

Jim Blasingame explains the relevance between your small business and a blog.

Jim Blasingame explains why social media cannot always replace face-to-face meetings with customers.