Anna Redmond 
Anna Redmond is a writer, marketing and branding consultant, and co-founder of Hippo Reads, a corporate communications content developer that uses the research and writing skills of noted academics in specialized fields to provide companies of all types with well-written content for presentation to the world in a form that captivates attention and triggers engagement. Anna is a graduate of Harvard University with an A.B. in Economics and Information Technology and an A.M. in History of Science.
Category: Marketing, Branding, Advertising
Web Sites:
www.hippothinks.com
www.hippothinks.com
Interviews with Anna Redmond»See all
Anna Redmond joins Jim Blasingame to report on the marketing strategy that Campbell’s used to appeal to the values of Millennials to penetrate the Gen Y millions.
Anna Redmond joins Jim Blasingame to reveal that more than any other generation before, Gen Y makes buying decisions more on how they feel about the business than about the product.
Anna Redmond joins Jim Blasingame to reveal the reason Gen Y is so much different is because they look at themselves and their worlds completely different from any previous generation.
