Howard Behar 
Howard Behar is the former president of Starbucks Coffee Company North America and Starbucks Coffee International. He joined Starbucks in 1989 when the company had just begun to venture outside the Northwest region. Initially serving as vice president of sales and operations, he grew the retail business from 28 stores to more than 400 stores by the time he was named president of Starbucks Coffee International in 1995. Under Behar’s leadership, Starbucks opened its first location in Tokyo in 1996. Following this historic opening, over the next three years he introduced the Starbucks brand across Asia and the United Kingdom. After a two-year hiatus, he returned to Starbucks as President of Starbucks North America until his retirement in January 2003. He was a director of the Company from 1996 to 2008.
Category: Management Fundamentals
Web Sites:
www.howardbehar.com/
www.howardbehar.com/
Interviews with Howard Behar»See all
Practice serving those you lead. Howard Behar joins Jim Blasingame to discuss why being a servant leader is increasingly a valuable management practice, with both employees and customers.
How are your personal values impacting your leadership performance? Howard Behar joins Jim Blasingame to reveal how your leadership performance is impacted by how those you lead observe your behavior as a person.
As an organization, know what you stand for and hire employees with like values. Howard Behar joins Jim Blasingame to discuss why, more than what you sell, your company’s values, and how you demonstrate them, are increasingly more important to customers.
Books by Howard Behar
During his many years as senior executive at Starbucks, Howard Behar helped establish the Starbucks culture, which stress people over profits. He coached hundreds of leaders at every level and helped the company grow into a world-renowned brand. Now he reveals the ten principles that guided his leadership - and not one of them is about coffee. Behar shows that if you think of your staff as people (not labor costs)they will achieve amazing results. He discusses the importance of building trust, telling hard truths, thinking independently, and more. And he shares inside stories of key turning points for Starbucks, as it fought to hang on to its culture while growing exponentially.
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