Robert Cialdini
Author of Yes! 50 Scientifically Proven Ways To Be Persuasive
Category: Negotiating
Web Sites:
www.asu.edu/clas/psych/people/rcialdini.html
www.asu.edu/clas/psych/people/rcialdini.html
Interviews with Robert Cialdini»See all
How much do words matter? Dr. Robert Cialdini talks with Jim Blasingame about how the intentional application of one word instead of another can make all the difference in marketing, selling, or any other effort to persuade people to take action.