Jay Baer joins Jim Blasingame to explain that podcasting is a great way to reach and educate your customers in this mobile society, plus why you should build a show where you don't talk about yourself, but interview future customers.

Are your marketing efforts getting results? Jay Baer joins Jim Blasingame to reveal why your marketing strategy might not be working and explain how to create one that meets the new expectations of your customers.

Do customers want you to teach them more than sell them?Jay Baer joins Jim Blasingame to reveal the new expectations of customer with regard to what they want from companies they buy from, which if more information and less manipulation.