Small businesses are increasingly turning to social media marketing. Mark Schmulen joins Jim Blasingame to report on the growth of social media marketing among small businesses who are taking advantage of customer community-building platforms.

Customer expectations determine your social media strategy. Mark Schmulen joins Jim Blasingame to report that more small businesses are using social media because customers increasingly expect to be reached there.

Do you have a social media marketing strategy? Mark Schmulen joins Jim Blasingame to talk about why social media is really just a tool to facilitate word-of-mouth marketing and develop deeper relationships with customers.

Social media is a effective customer relationship tool and should be in your marketing mix. Mark Schmulen joins Jim Blasingame to discuss why social media should be in your marketing toolbox and shares a tool that can not only organize your social media activity, but also help you communicate quickly and efficiently.