Pam Danziger joins Jim Blasingame to report on her research into how the emerging demographic changes by younger affluent buyers is impacting retail marketing strategies forever.
Pam Danziger joins Jim Blasingame to reveal that the driving force behind marketing strategy shifts is the quest for relevance first, value second and price last.
Pam Danziger joins Jim Blasingame to discuss Amazon Prime Day and how it has multi-faceted impact on the Main Street small business sector.
Pam Danziger joins Jim Blasingame to reveal some of the lessons small businesses can learn from Amazon, including how to tie customers to you long term.
Pam Danziger joins Jim Blasingame to report on the fact that declining birth rates and the millennial consumption behavior are not indicators of robust future retail growth as would have occurred in past generations.
Pam Danziger joins Jim Blasingame to report on the potential positive impact that the older Baby Boomer generation and the immigrant population will contribute to a growing economy.
Pam Danziger joins Jim Blasingame to reveal some of the reasons the major retail players are closing thousands of stores annually for the next several years, and the implications of this for small business retailers.
Pam Danziger joins Jim Blasingame to reveal how the current and future collapse of major retailers can become an advantage for small businesses, but only if they avoid making the same mistakes.
Pam Danziger joins Jim Blasingame to reveal how weather can take a toll on a retail business, and how to manage your marketing and customer care around it.
Pam Danziger joins Jim Blasingame to reveal the increase in numbers and attitude of luxury shoppers, plus how to deal with fashion-centric customers.