Phyllis joins Jim to give some ideas on how to motivate the employees in your organization.
Phyllis joins Jim to talk about cliches, or tired phrases, and how they can get us in trouble.
Jim and Phyllis talk about professional memberships and why they're important to small business owners.
Phyllis joins Jim to give a list of words buyers like and a list of words that buyers do like.
Jim and Phyllis talk about how to communicate who you are to your customers and how to address customers correctly.
Phyllis shares with Jim the seven cardinal virtues, as opposed to the seven cardinal sins.
Phyllis joins Jim to talk about how to identify and resist "time thieves."
Phyllis and Jim answer the question, "What's in a name?" They talk about what to do if your business name is not intuitive.
Jim and Phyllis talk about how important it is to use all five senses. They discuss how sight is used initially, but the rest of the senses do come into play.
Phylis talks to Jim about what words to leave out of your vocabulary. They talk about how to be a good entrepreneur.