How small businesses compete with big box retailers during the holiday season
Bob Negen joins Jim Blasingame to explain how small, independent retailers should deal with Black Friday and Cyber Monday, including having item sales instead of store-wide sales, being creative, and targeting existing customers.
Category:
Entrepreneurship, Sales, Sales Management
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Bob Negen joins Jim Blasingame to discuss how Main Street retailers can survive the 2020 holiday season by leveraging digital and working with vendors to be creative about Q4 inventory.
Bob Negen joins Jim Blasingame to report on how Main Street retailers had to adjust – especially regarding their online strategy – in order survive to open their doors during the pandemic era.
Bob Negen joins Jim Blasingame to discuss how Main Street retailers can survive the 2020 holiday season by leveraging digital and working with vendors to be creative about Q4 inventory.
