Joanne Black

How cold calling damages your company brand

Featuring Joanne Black - April 24, 2015

Joanna Black joins Jim Blasingame to reveal the damage cold calling does today to your brand image and why getting referrals has the opposite effect of delivering goodwill for your brand.

Category: Online Communities - Social Media, Sales, Sales Management, The Age of the Customer®

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Joanne Black joins Jim Blasingame to explain why your existing customers are where you should be going to mine the most valuable referrals, but you have to earn the right and train them how.
Joanne Black joins Jim Blasingame to reveal how to make sure your referral strategy helps you earn the right to get introduced to the decision-maker you need to talk with.
Joanne Black joins Jim Blasingame to remind you that a quality referral is a way to get face-to-face with prospects, not by cold calling.
Joanne Black joins Jim Blasingame to explain why your existing customers are where you should be going to mine the most valuable referrals, but you have to earn the right and train them how.
Joanne Black joins Jim Blasingame to reveal how to make sure your referral strategy helps you earn the right to get introduced to the decision-maker you need to talk with.