The Age of The Customer®
Advice, information and training in the field of economics, business operations and business management.
THE AGE OF THE CUSTOMER® is a fundamental belief system originating with Jim Blasingame.
THE AGE OF THE CUSTOMER® is a line of products and services offered by Jim including a series of books, written articles and publications, and educational materials; advisory services; and consulting/training all in the field of Economics, Business Operations and Business Management.
THE AGE OF THE CUSTOMER® Menu
Please browse the following selection of THE AGE OF THE CUSTOMER® educational audio products to learn more about Jim’s motivational beliefs, products, and services concerning small business economics and operations; including Jim's exclusive series of THE AGE OF THE CUSTOMER® shows.
Deb Calvert joins Jim Blasingame to discuss how acquiring leads in The Age of the Customer has changed, but once you convert them to a prospect, closing the sale is still tied pretty closely to classic selling fundamentals.
Allen Adamson joins Jim Blasingame to reveal why branding today must include the ability to convey a story that is relevant to prospects the first time, and to get customers to come back and tell their friends.
Allen Adamson joins Jim Blasingame to reveal why branding has evolved into the requirement that a brand can’t just present an impression, it must prove to customers that it is relevant to them.
Paul Krasnow joins Jim Blasingame to reveal the fundamentals of a high touch business and sales philosophy, and why it’s even more powerful today, in the Digital Age.
Kristin Zhivago joins Jim Blasingame to reveal how to create an “anti-selling” strategy that begins with the hiring process of salespeople and goes through training.
Kristin Zhivago joins Jim Blasingame to suggest the steps of “anti-selling” to help your salespeople more closely meet the evolving expectations of customers.
Jim Blasingame reveals how the “Force” in the marketplace has changed from businesses to customers and how to win in that environment.
Bryan Mattimore joins Jim Blasingame to reveal how to establish vision, execute mission and demonstrate values as a way to acquire and keep customers.
Bryan Mattimore joins Jim Blasingame to reveal the reason why having a well-defined vision and mission and executing your values creates powerful relevance that customers are seeking.
Grant LeBoff joins Jim Blasingame to discuss the differences and similarities between customers in England and the U.S.
