The Age of The Customer®

Advice, information and training in the field of economics, business operations and business management.

THE AGE OF THE CUSTOMER® is a fundamental belief system originating with Jim Blasingame.

THE AGE OF THE CUSTOMER® is a line of products and services offered by Jim including a series of books, written articles and publications, and educational materials; advisory services; and consulting/training all in the field of Economics, Business Operations and Business Management.

THE AGE OF THE CUSTOMER® brand of written publications has been painstakingly developed by Jim Blasingame outlining his beliefs regarding the new economy. Jim is currently working on a series of THE AGE OF THE CUSTOMER® brand books summarizing his research, writings, interviews, teaching, and coaching in the fields of small business economics and business operations. Please browse the following publications to learn more about Jim's unique way of looking at the marketplace.

Jim Blasingame
Customers have countless options to choose from when they seek a product or service. Jim Blasingame writes on how to make sure your product is the one that's chosen. » More
Jim Blasingame
Developing customer communities is a key to small business success. Jim Blasingame writes on how to develop and maintain strong customer communities. » More
Jim Blasingame
In today's market, businesses must cultivate communities using a balance of website and social media. Jim Blasingame writes on how to use these services to start building your online community. » More
Jim Blasingame
Today there are many way people and business can communicate and interact. Jim Blasingame writes on how to maximize your communication potential with your customers » More
Jim Blasingame
Social media is becoming a mainstay for developing customer relationships. Jim Blasingame writes on the importance of developing and maintaining these communities. » More
Jim Blasingame
The Age of the Seller is succumbing to the Age of the Customer. Jim Blasingame explains the cause of this shift. » More
Jim Blasingame
Being successful with social media is as easy as falling off of a log – for individuals; for small businesses, not so much. Jim Blasingame tells you how the goals of these two groups are different. » More
Jim Blasingame
Today we're consumers of many kinds of online content, including streaming audio and video. Jim Blasingame tells you how to make that content authentic. » More
Jim Blasingame
As the Age of the Customer® becomes the marketplace norm, your customers are increasingly demanding more connection and support from you with online resources. Jim Blasingame discusses just how imp... » More
Jim Blasingame
Your small business is operating in a new age where customers rule. Jim Blasingame explains how this change took place. » More