Gene Marks 
After working for nine years at KPMG, an international accounting and consulting firm, Gene launched his company The Marks Group PC in 1994. The company has grown to more than ten people and 600 active clients and today sells customer relationship management and other business software and services to small and medium sized companies across the country. In 2005 Gene began writing about his experiences as a small business owner. Since then, Gene has published six best-selling books on small business management, his latest being the Manufacturer’s Book of Lists which was released near the end of 2013. As his reputation grew, Gene was asked to contribute to other publications and today writes daily for The New York Times and weekly for Inc. Magazine, Entrepreneur Magazine, Forbes, The Huffington Post, Philadelphia Magazine and Fox Business on small business management, technology and the most significant political, economic, financial and technological trends that affect business management. Gene now appears frequently on Fox News, Fox Business, MSNBC and CNBC to discuss these topics. As a result, Gene speaks to thousands of business owners working in dozens of industries at their association and trade group meetings throughout the country to help them identify these trends, improve their cash flow and increase their profitability.
www.marksgroup.net
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Books by Gene Marks
There are 24 million American small businesses. Every day, hundreds of owners make decisions about what products and services to buy based on sketchy facts, gut feelings, and the occasional recommendation. What if there was one authoritative resource packed with all the answers to important small business questions from hundreds of nationally known experts? Now, there is! The Streetwise® Small Business Book of Lists is a one-stop resource for every small business owner and manager. Where else can you find over 300 experts in one place? What are the lowest-cost franchises to start up? The ten things to consider before buying a new phone system? The most popular ways to decrease your company’s health insurance costs? The top methods for speeding up your cash flow? The most effective steps for reducing travel expenses? Streetwise® Small Business Book of Lists has these answers and much, much more!
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Whether you're an account manager for a large corporation or a fledgling entrepreneur, the small business market is one you can't afford to ignore. Yet to capture this market, you need to adopt a new strategy-a strategy that recognizes the limited budgets, intense competitors, oppressive taxes, and inadequate resources that plague most small business owners. Outfoxing the Small Business Owner shows you how to tap the heart, mind, and pocketbook of these cagey customers. Most important, you'll find innovative, effective ways to get your product or service noticed, foster long-term partnerships, identify and address their true business needs, collect payments in a timely manner, and much, much more!
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