Believe me when I say that I’m not afraid of change. I appreciate the value of trying new things maybe more than the next guy. But I’ve found that one of the best ways to keep from falling off a cl...
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Zain Raj 
Avisionary leader, business accelerator and industry futurist, Zain Raj is combining innovation and creativity to create new business models for the future. Zain is the Chairman and CEO of Shapiro + Raj, a independent research and insights company. Zain is also the founder and CEO of zednext, an ideas incubator that takes an objective and disruptive look at issues and trends to help marketers and business leaders realize their full potential in a data-driven, digitally led and insights-driven world. Most recently he was CEO of Epsilon Agency Services (EAS), the largest global CRM and Digital agency.
Zain is author of Brand Rituals™: How Successful Brands Bond with Customers for Life, an Amazon marketing and sales bestseller, which provides a new approach to building brands in today’s digitally-led environment. He is a sought-after speaker on the changing marketing landscape and the importance of return on equity, espousing the view that marketing needs to change people’s behavior, not just attitudes for brands to forge strong relationships with core customers. An evangelist for innovation and strong believer in empowering others, Zain has contributed his insights to The Wall Street Journal, Business Week, Fast Company, Forbes, Crain’s and publications of the nation’s top business schools.
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Interviews with Zain Raj»See all
Zain Raj joins Jim Blasingame to ask the question of what level of commitment do customers have with your brand and business, is it a habit, a routine or a ritual.
Zain Raj joins Jim Blasingame to reveal that branding has changed from a passive message-driven activity to one that requires constant active and aggressive steps to stay in front of customers.
Zain Raj joins Jim Blasingame to ask the question of what level of commitment do customers have with your brand and business, is it a habit, a routine or a ritual.
