Do you know how customers are finding you? Jim Blasingame reports that customers are increasingly demanding more online support and what you should be doing about it to avoid becoming irrelevant.
On the 106th anniversary of Rotary, Jim Blasingame talks about what it means to be a Rotarian and how the values of Rotary have benefited the world, including its work to eradicate polio.
Customers are now in control. Jim Blasingame reveals that the Age of the Seller is succumbing to The Age of the Customer™ and what small businesses have to do to avoid becoming irrelevant in the new Age.
How can you avoid becoming irrelevant in the Age of the Customer? Jim Blasingame talks about specific things small businesses must do to connect with customers successfully in The Age of the Customer™.
Jim Blasingame reveals the results of a recent Small Business Advocate poll on small business concerns and why the biggest responses were, in this order, more sales, profitability, finding qualified employees and available credit.
Are humans responsible for climate change? Jim Blasingame discusses the results of the Small Business Advocate poll on climate change and whether it's naturally cyclical or influenced by mankind.
Jim Blasingame offers tips on how to strategically think about transactions with your B2B customers - and create customer loyalty - by helping your customers build better relationships with their customers.
Do you know what your B2C customers really want? Jim Blasingame discusses the 21st century approach to customer loyalty, which is to get beyond the transaction, find out how and why customers do business with you, and give them what they want instead of what they think they need.
What operating fundamentals are you focused on? Jim Blasingame offers advice on fundamentals for small business owners, inventory management, operational steps, service contracts, interest rates and bankers.
Focusing on operating fundamentals is critical to success? Jim Blasingame offers more tips on operating fundamentals, including budgets, rent, customers credit terms, plus lose the pack rat act.