Wrapping up his series on small business fundamentals, Jim talks about how happiness is a critical element in small business success.
Jim continues his series on Small Business Fundamentals with a discussion of how public policy is an important element of being a good small business manager.
Continuing his series on business fundamentals, Jim talks about how to leverage technology in ways that are good for humans, including employees and especially customers.
Continuing his series on business fundamentals, Jim talks about the importance of leveraging technology in small business, including why it's easier than ever.
Continuing his series on business fundamentals, Jim talks about how to make your company indispensable to your customers.
Continuing his series on Small Business Fundamentals, Jim talks about how to become a better marketer by making sure you know what is keeping your customers up at night, and how that information turns into ROI.
Jim talks about why knowing the difference between what customers need and what they want is essential to small business survival in the 21st century.
It's all about the customer, and Jim talks with you about how to make sure you always keep that in mind when dealing with these very important people.
Leveraging intellectual property is a 21st century perspective that is necessary for all small business owners, and Jim talks about why and how to incorporate this perspective into your management philosophy.
Continuing his series on the fundamentals of small business, Jim explains what it takes to be a good manager.