Ruth Sherman joins Jim Blasingame to reveal the power of words, and why communication success requires accurate messages and well-chosen words, and how the main stream media has failed our trust.

Ruth Sherman joins Jim Blasingame to reveal some of the instructive elements of the communication style of presidential candidate, Donald Trump.

Ruth Sherman joins Jim Blasingame to reveal some of the good and bad elements of the communication style of presidential candidate, Hillary Clinton.

Ruth Sherman joins Jim Blasingame to reveal that one word – authenticity – is the common thread for the appeal of both Sanders and Trump.

Ruth Sherman joins Jim Blasingame to talk about the lack of authenticity from the political parties that has given rise to such electoral revolts, and what the marketplace can learn from it.

Ruth Sherman joins Jim Blasingame to reveal some of the ways small business owners can strengthen their brand by demonstrating their authenticity in a way that customers like.

Ruth Sherman joins Jim Blasingame to report on the impact that women are and will have on politics because of the women who are running for president in 2016.

Ruth Sherman joins Jim Blasingame to debate how having more women presidential candidates shines a light on the condition of intellectual honesty and political correctness in America.

Ruth Sherman joins Jim Blasingame to explain why Donald Trump and Bernie Sanders are disrupting the presidential landscape in their respective political parties.

Ruth Sherman joins Jim Blasingame to reveal why traditional, scripted political speak isn’t resonating with voters and the sales lessons this presents.