Do you value your soybeans more than your time?

Jim Blasingame

Ever think about time as a commodity? Commodity: something in common use, readily available and virtually the same wherever you find it.

Time certainly fits that definition, doesn’t it?  But so does a soybean.

Time may be the only commodity we haven’t synthesized. Until we do, it will continue to be unique among commodities and, consequently, our most valuable.  And yet, as precious as time is, it’s an expensive irony that it’s the commodity we often waste the most, sometimes as if it were worth nothing. Meanwhile, we take extreme measures to protect every soybean.

So, what’s the solution? Organization – it’s the nexus between time and productivity.

We commit resources to acquire all kinds of stuff – information, materials, etc. – with the intention of accomplishing something, like a bid or a marketing project, which typically will need to happen within a predetermined period of time. But whether it happens as planned — including on-time —often depends more on how organized we are than our capability, or the information and resources we’ve acquired.

If someone stole your new $2000 computer, you would have them arrested.  But how often has being unorganized cost you more than $2000 in an unsuccessful bid, loss of a contract or other opportunity?  In the justice system of the marketplace, that’s the same as being arrested, indicted, tried, convicted and sentenced to some level of failure. So what does your organization “record” look like? 

But let’s cut ourselves a little slack.  It’s not easy for a small business to be organized when you have one person doing the work of three, or 25 doing the work of 40. Such ratios are one of the markers of a small business – doing more with less – especially these days. Consequently, a large project can be so intimidating that it creates the dread disease that’s worse than anything your soybeans could get: procrastination. 

Professional organizers say cure procrastination with one critical practice: Break large projects into an assembly of smaller ones. Instead of thinking about a large project like it’s an elephant you have to eat all at once, split it into an assembly of smaller pieces and take them on one at a time.

How small is small? How about small enough to complete while you’re waiting on hold? Not with the IRS. Much shorter, like with a customer.

Break big projects into bite-size pieces to help you work smarter, not harder; increase your competitive advantage; and use that most precious commodity - time - more efficiently.

Write this on a rock ... Value your time like you’d value a load of soybeans.  

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