John Stanton joins Jim Blasingame to reveal that the words we use to talk to customers are important, including saying “Thank you” or “It’s my pleasure” instead of “no problem.”

John Stanton joins Jim Blasingame to compare service in the U.S. with other countries, and conclude that the former is still the best.

Small businesses have a great local advantage. John Stanton joins Jim Blasingame to reveal some of the advantages small businesses have by being small and local, and how to make the most of these characteristics in marketing.

Do you know how many ways your customers need to connect with you? John Stanton joins Jim Blasingame to reveal the power of conducting a customer interaction audit, to see how many ways customers connect with you so you can conduct more precision marketing.

Service is different in Europe from America. John Stanton joins Jim Blasingame to report on how customer service differs from Europe to the U.S., and why the difference matters.

How much will the 2012 drought impact your budget? John Stanton joins Jim Blasingame to report on how much our modern marketplace uses corn and soybeans and how the 2012 drought will impact your entire budget.

Global demand for commodities will continue to drive prices higher. John Stanton joins Jim Blasingame to report on the rising middle class in many countries will increase both demand and prices for commodities.

Could water become more valuable than oil for future generations? John Stanton joins Jim Blasingame to report on the impact of a growing global population on the planet's finite water supply and consequently, on our lives and businesses.

There is no chicken/egg quandary: The customer comes first. John Stanton joins Jim Blasingame to remind us that customer loyalty happens after they feel we've been loyal to them.

Are you practicing precision target marketing? John Stanton joins Jim Blasingame to discuss how to identify your target customer and then use precision target marketing to reach them.