Kirk Cheyfitz

Interviews with Kirk Cheyfitz RSS Feed

Is Europe's financial crisis a cautionary tale for America? Kirk Cheyfitz joins Jim Blasingame from London to report that what we see in Europe's sovereign debt problems could be the U.S. in a few years.
Taking advantage of "crowdsourcing?" Kirk Cheyfitz joins Jim Blasingame to define and recommend the concept of crowdsourcing as a way to grow your business organically and efficiently.
The Age of the Customer™ is good news for small business. This is the message Kirk Cheyfitz reports with Jim Blasingame, as they identify a number of examples of why small businesses have advantages over big businesses, especially when connecting with customers.
Even the tiniest small businesses must have an online presence, says Kirk Cheyfitz, as he and Jim Blasingame talk about the impact local search and building online customer communities will have on the ability to survive in the new market era we're entering.
How will small businesses reach customers in the future? Kirk Cheyfitz and Jim Blasingame talk about this question and answer it by discussing the relevance of social media to your small business and how to blend this new community building activity with traditional marketing resources.
What will the marketplace look like post-2009?The global marketplace is changing rapidly, and small busineses are having to change with it. Kirk Cheyfitz joins Jim Blasingame to talk about how 2009 is a transitional year between how we used to do business and how we'll do business from 2010 and beyond.
How will your approach to finding and acquiring customers change this year and in the future? Kirk Cheyfitz talks with Jim Blasingame about how small businesses should think about reaching and connecting with customers with the new media technologies and social media platforms.
Is your business ready to take advantage of Web 2.0 opportunities, like social media resource? Kirk Cheyfitz talks with Jim Blasingame about how small businesses can increase their marketplace visibility by adding Web 2.0 tools to their marketing strategy.
What's the future of advertising and marketing? Kirk Cheyfitz talks with Jim Blasingame about 21st century marketing and what it takes to connect with customers these days. He also talks with Jim about the good, the bad and the ugly of growing a business to enterprise level.
What's the future of advertising and marketing? Kirk Cheyfitz talks with Jim Blasingame about 21st century marketing and what it takes to connect with customers these days. He also talks with Jim about the good, the bad and the ugly of growing a business to enterprise level.