Don't underestimate the marketing value of a press release. Mary Cantando joins Jim Blasingame to talk about some of the many things you may be able to use as content for a press release about your small business.
How to distribute a press release to the media and other outlets. Mary Cantando joins Jim Blasingame to reveal several ways to get your small business' press release distirbuted, including to the media and the Internet.
What should your website say and how quickly should it say it? Mary Cantando joins Jim Blasingame to talk about some of the key elements every website should deliver, including what you sell very prominently and quickly.
Write notes - get more business. Mary Cantando joins Jim Blasingame to encourage you to look for reasons to periodically send hand-written notes to customers, including ideas on how to pull this off.
Are you touching your business customers in personal ways? Mary Cantando joins Jim Blasingame to offer ideas on how to connect with business prospects and customers in ways that touch them on a personal values level.
What should small business owners do when they don't like selling. Mary Cantando joins Jim Blasingame to reveal how small business owners who don't like selling should think about sales as something else you like to do, like sports or a hobby.
Six powerful words, “What can I do for you?” Mary Cantando joins Jim Blasingame to discuss how to strengthen connections with customers by finding out how to help them outside of the business.
Why you should have a many contacts inside a customer organization. Mary Cantando joins Jim Blasingame to discuss how to strengthen customer relationships by building a network inside the company, plus categorizing revenue by industry.
Boomers are retiring and have the means to pay for luxuries. Mary Cantando joins Jim Blasingame to discuss how to take advantage of the growing number of people who have the means to pay for luxuries.
Mary Cantando joins Jim Blasingame to discuss how to focus on the positives, make the most of volunteering, and connect with your neighbors.