When a multi-generation has to make brand changes. Pam Danziger joins Jim Blasingame to report on a family business that discovered it's traditional brand image wasn't working and what they did to fix it.
Does your business's execution match your image? Pam Danziger joins Jim Blasingame to report on how one family owned business executed in a modern way, but their image didn't reflect that, and how they fixed it.
When a multi-generation has to make brand changes. Pam Danziger joins Jim Blasingame to report on a family business that discovered it's traditional brand image wasn't working and what they did to fix it.
Does your business's execution match your image? Pam Danziger joins Jim Blasingame to report on how one family owned business executed in a modern way, but their image didn't reflect that, and how they fixed it.
What is holding luxury shoppers back from spending money? Pam Danziger joins Jim Blasingame to reveal reasons why affluent consumers are holding back their spending, including a slow economy and anti-business policies from the Obama administration.
What impact does politics play in the behavior of affluent consumers? Pam Danziger joins Jim Blasingame to report on why affluent consumers are not spending, including a negative reaction to the class warfare rhetoric of the Obama administration.
Can small businesses learn from Costco without becoming discounters? Pam Danziger joins Jim Blasingame to talk about how small businesses can learn from the way Costco focuses on what it does best and sticks with that.
Have you ever considered a marketing audit? Pam Danziger joins Jim Blasingame to suggest, if you're marketing plan isn't working, you might need to have it looked at by another pair of eyes, like a professional marketing auditor.
Are you missing an opportunity to be a luxury traveller? Pam Danziger joins Jim Blasingame to reveal several secrets that many luxury travellers know about how to travel first class for less.
Do you have a value strategy for luxury shoppers? Pam Danziger joins Jim Blasingame to reveal how to find the right pricing for luxury customer, and how to connect with these buyers.
