Robert Grede joins Jim Blasingame to reveal why each of us should focus on our personal brand as a lever for ourselves and our businesses.

Robert Grede joins Jim Blasingame to reveal the power of selling conceptually, especially if you’re selling an intangible, first by making sure you’re talking to the right person.

Robert Grede joins Jim Blasingame to reveal three more tips on how to sell conceptually, including ask the right questions, sell solutions and build relationships.

Robert Grede joins Jim Blasingame to identify some of the advantages of practicing good behavior when dealing with customers, including business and personal.

Robert Grede joins Jim Blasingame to reveal how to execute your best behavior with customers, including donating to their favorite charity, and volunteering.

Rob Grede joins Jim Blasingame to reveal some of the reasons why selling intangibles, like services, requires certain specific steps and techniques that are somewhat different from other forms of products.

Rob Grede joins Jim Blasingame to reveal that the best way to sell intangibles, like services, is by focusing customers on profits opportunities and how your offerings can help them help their customers.

Robert Grede joins Jim Blasingame to discuss examples of corporate citizenship on Main Street and why it’s not only the right thing to do, but also a best business practice.

Robert Grede joins Jim Blasingame to report on how one of his clients demonstrates good corporate citizenship as a best practice, plus what the dark side looks like in corporate America.

Robert Grede joins Jim Blasingame to reveal reasons why you should be including in your marketing budget attending the trade show/convention of your industry.