Build your brand by connecting with customers through their social interests. David Baron and Zeshan Muhammadi join Jim Blasingame to discuss how they differentiate their business through the social interests of their target market.

What are the long-term global challenges of Earthlings? Bob Doppelt joins Jim Blasingame to discuss the interconnectedness of carbon consumption and providing food and water to a growing global population for the next century.

The economy and the planet are forever linked. Bob Doppelt joins Jim Blasingame to discuss why economic growth and environmental sustainability are not mutually exclusive.

What’s happening in Europe could also happen in the U.S. if the federal debt is not addressed. Bill Dunkelberg joins Jim Blasingame to discuss the economic upheaval in Europe and how that will ultimately impact U.S. small businesses.

Still not much for small businesses to be optimistic about. NFIB’s Bill Dunkelberg joins Jim Blasingame to report some job creation is occurring, capital spending and credit availability are steady, plus slightly higher sales.

Small businesses have not been optimistic about the future for several years. Bill Dunkelberg joins Jim Blasingame to report although the April NFIB Optimism Index is up, there has been no real gain for over a year.

President Obama didn't have a good week. Rich Galen joins Jim Blasingame to talk about some of the national issues playing out in the presidential race that are helping voters make their ultimate decision.

Is Europe's current condition a movie of America’s future? Sam Norwood joins Jim Blasingame to discuss how Europeans can't accept that their socialist policies have caused their current fiscal crisis and are sustainable.

New banking regulations will inhibit relationship banking. Tatum’s Sam Norwood joins Jim Blasingame to report a negative outlook of order backlogs and capital spending, likely a result of new banking regulations.

After 6 months of an upward trend, business conditions and confidence have softened. Sam Norwood joins Jim Blasingame to report the May 2012 Tatum Survey of Business Conditions indicates little economic momentum.