Rosaline and Jim talk about how to go beyond positive thinking. They discuss how to give your employees the opportunity to optimize their thinking and go on to be entrepreneurs themselves.

Peter shares with Jim the results of his research about how to take a product or service to the market place. He talks about how to get your product to the market place correctly so you can succeed.

Sam and Jim talk about the results of the poll that Tatum Partners take every month. Sam talks about the positive responses that are shown in the poll and the reasons for the upturn.

Kirk and Jim discuss how, with all the new economy buzz, the fundamentals of operating a business really haven't changed.

Rick joins Jim to talk about the politics of an organization. He talks about how to behave politically in an organization. Jim and Rick discuss how adding a degree of difficulty to the politics of your company can be a good thing.

Mary joins Jim to talk about coaching CEOs and business owners. They discuss that when you ask for help, it doesn't mean you aren't competitive.

Sam and Jim talk about how the fall of Baghdad will affect the economy. They discuss the political impact the event will have on the world.

Jim and Mark talk about how making a plan will help you succeed in your small business. Mark explains strategic planning, and understanding why your doing it.

Jim and Steve talk about how to maximize your profitablity even through deflation and inflation.

Jim and Rosaline define optimal thinking, and talk about the emotional part of optimal thinking.