Let customers and the situation dictate how you communicate with them. Marsha Egan joins Jim Blasingame to talk about the various tools of communicating and how to follow the customer's lead on which one to use.

Email is one of the best inventions of the 20th century. Marsha Egan joins Jim Blasingame to discuss why email is the standard communication method of the marketplace and why all generations in the marketplace must use it.

Does your marketing strategy need improving? Of course it does! Alan Maites joins Jim Blasingame to talk about three target marketing questions to ask and answer if you want to get to the heart of how to improve your marketing strategy.

When does online convenience trump online privacy? Alan Maites joins Jim Blasingame to talk about the tension between your online privacy and what we like about online convenience and relevance.

Do big corporations know too much about your small business? Alan Maites joins Jim Blasingame to reveal some of the ways big business collects and aggregates information about small businesses and uses it for marketing purposes.

Is your Main Street business optimized for local search? Jon Wuebben joins Jim Blasingame to reveal what you have to do to make sure customers find your small business when they do a local search for what you sell.

What kind of content do search engines like? Jon Wuebben joins Jim Blasingame to talk about how to create content that create the best ranking by search engines, plus how often to post content.

What is the relationship between search engine optimization and content creation? Jon Wuebben joins Jim Blasingame to reveal how to grow your business by maximizing the relationship between content and SEO (search engine optimization).

Are you having trouble coming up with what your business's videos should be about? Bob Bly joins Jim Blasingame to recommend several ideas on how to script, produce and present online videos about your business to prospects and customers..

Did you know your customers like to watch online video? Bob Bly joins Jim Blasingame to talk about the attraction prospects and customers have to video on websites and how you can get started with your online video strategy.