You can be prepared for a negative brand experience. Catherine Kaputa joins Jim Blasingame to talk about some of the preemptive things you can do to withstand a negative personal or corporate brand experience.
Do you have an effective social media strategy? Catherine Kaputa joins Jim Blasingame to reveal what she thinks is the secret ingredient in any social media marketing strategy, whicih is emotional element.
How many screens does your message reach? Catherine Kaputa joins Jim Blasingame to reveal the many different screens viewed by customers today and recommend way to reach them there.
How do you present yourself to others? Catherine Kaputa joins Jim Blasingame to reveal the power of presenting the right posture and the impact you have with your body language, and why this matters to your success.
Ladies, is your body language hurtin you professionally? Catherine Kaputa joins Jim Blasingame to offer advice to women about how to use present yourself physically in the workplace for maximum positive impact.
How did Paula Deen's empire crash down around her? Catherine Kaputa joins Jim Blasingame to talk about the issues around the brand value disaster that happened to Paula Deen, and what she could have done differently.
Could a small business step on a PR nightmare like Paula Deen did? Catherine Kaputa joins Jim Blasingame to reveal how a small business could find themselves in a PR nightmare like Paula Deen, and how to prevent it.
Redemption in America is very unique. Catherine Kaputa joins Jim Blasingame to talk about whether Paula Deen will find the public and market redemption that Bill Clinton, Tiger Woods and other celebrities have enjoyed.
What does your personal brand look like? Catherine Kaputa joins Jim Blasingame to talk about the idea of a personal brand, why you should have one, how to get one, and even when you need to get rid of it.
Branding has now gone virtual. Catherine Kaputa joins Jim Blasingame to reveal the concept of a virtual brand, how to build one, for yourself and your business, and how to convert a virtual brand into opportunity.
