Monday - February 03, 2014
Don't get hung up on where to innovate. Ken Tencer joins Jim Blasingame to talk about why your innovation strategy should be focused on what customers are expecting from you today and next year.
Is your new project a candidate for crowdfunding? Ken Tencer joins Jim Blasingame to talk about how he launched his last book using a crowdfunding strategy that got him funding and a lot of PR.
Will 2014 be worse than 2013 for Obamacare? Grace-Marie Turner joins Jim Blasingame to report on the various ways that Obamacare will be and even worse nightmare for Americans in 2014.
What are the policy alternatives to Obamacare? Grace-Marie Turner joins Jim Blasingame to report on a Republican policy alternative to Obamacare that makes sense, but will have difficulty becoming reality.
Obamacare continues to pull the economy down. Grace-Marie Turner joins Jim Blasingame to talk about the many different ways Obamacare has hurt the economy and will continue to do so throughout 2014.
Turn your free will into free won't. Jim Ballard joins Jim Blasingame to talk about how our brain works to create our free will, but why we should spend some time considering what he calls the better judgment of, "free won't."
You can set goals for your free will behavior. Jim Ballard joins Jim Blasingame to talk about how to manage your brain by setting goals for how you will behave to various stimulus, so you don't overreact.
Cash and profit--you have to have both. Steve Martin joins Jim Blasingame to discuss the role that cash management and profitability has on the short and long-term success of a business.
Part of strategic planning for a CEO is sustainable profitability. Steve Martin joins Jim Blasingame to talk about the CEO's role of creating the business strategy that produces sustainable profits.
Let customers help you develop your profit strategy. Steve Martin joins Jim Blasingame to reveal how customer expectations will help you formulate a sustainable profit strategy.
Tuesday - February 04, 2014
You are an expert--at something. Andrea Nierenberg joins Jim Blasingame to talk about how to prepare for a customer call, proposal presentation or speech.
Long before you get to deliver service, you have to be relevant. Andrea Nierenberg joins Jim Blasingame to reveal why being relevant in The Age of the Customer has to happen before you deliver your excellent service.
Generation Y has a different relationship with cars than their elders. Ken Gronbach joins Jim Blasingame to talk about how Millennials will impact the auto industry and related industries, as they have a different attitude about cars.
Will business be good for undertakers in the future? Ken Gronbach joins Jim Blasingame to talk about the funeral industry as it ebbs and flows with the various generations, including 76 million Baby Boomers.
What happens when the largest generation in history has their own money to spend? Ken Gronbach joins Jim Blasingame to predict the disruptions that will be possible when Generation Y comes of age with their own money.
You don't own your brand message completely. Jim Blasingame reveals why every business has to execute their brand message because there is no place to hide in The Age of the Customer.
What does it cost to reject The Age of the Customer shift? Jim Blasingame reveals that the only thing that costs more than converting to Age of the Customer practices is not converting.
A recent poll of big company employees wasn't good news. Michael Stallard joins Jim Blasingame to report on a recent survey of big business customer service employees where only 8% recommended their employer.
Are you fostering employee engagement? Michael Stallard joins Jim Blasingame to reveal some of the leadership practices that foster engagement, including communication, appreciation and giving credit when and where due.
There's a direct connection between business growth and engaged employees. Michael Stallard joins Jim Blasingame to reveal the connection between having engaged employees and growing your business with more loyal customers.
Wednesday - February 05, 2014
How to create one piece of content and repurpose it several times. Tom Becka joins Jim Blasingame to discuss the different ways to think about using media--old and new--to help you take your business to market.
Getting more out of traditional media. Tom Becka joins Jim Blasingame to reveal some of the new media opportunities you can find by working with traditional media outlets, like a radio station.
Do you have what it takes to do business with the big guys? Pam Harper joins Jim Blasingame to reveal what small businesses need to do to partner with large companies as a vendor/partner.
In a strategic partnership with big customers, find your champion. Pam Harper joins Jim Blasingame to reveal strategic partnerships with big customers must include not being naive about the level of sophistication, plus find your champion.
Doing business with big companies is different. Pam Harper joins Jim Blasingame to reveal how doing business with big customers is different, including being required to sign a non-disclosure agreement.
Leadership should be found throughout an organization. Tim Irwin joins Jim Blasingame to reveal that leadership is personal, not positional, which means it can be expected from the occupants of all assignments.
Don't let arrogance derail your leadership prospects? Tim Irwin joins Jim Blasingame to warn about the dangers of when some leaders find success and become arrogant.
Professional networkers around the world unite this week. van Misner joins Jim Blasingame to celebrate International Networking Week and reveal what professional networkers are doing around the world this week.
If you had to spend all of your time with a limited number of people, who would they be? Ivan Misner joins Jim Blasingame to ask if you had to stay in a room where people could join you but not leave, would your current network be invited.
A referral is the coin of the realm in the Age of the Customer. Ivan Misner joins Jim Blasingame to talk about why cultivating referrals is so valuable as a powerful business practice, especially for small businesses.
Thursday - February 06, 2014
What can Google's acquisitions teach us about strategy? Jeff Zbar joins Jim Blasingame to report on the acquisitions of Google in the past as a way to think about how to plan the future of our small businesses.
Beware the future of Facebook, Twitter, etc. Jeff Zbar joins Jim Blasingame to recommend that you have a social media strategy, but simultaneously migrating those contacts to a community list you can control.
Did Obama out-social media Romney? Rich Galen joins Jim Blasingame to report on how much of Romney's loss was his campaign's failure to compete with Obama's technology and big data machine.
Obamacare will cost over 2 million workers. Rich Galen joins Jim Blasingame to report on the recent OMB report that one impact of Obamacare will be that millions of Americans will stop working to keep the subsidy.
is it too late to return America to a nation of self-reliant citizens? Rich Galen joins Jim Blasingame to talk about the encroachment of the nanny state on Americans and whether it's too late to turn this around.
Can you make your brand romantic with customers? Tim Halloran joins Jim Blasingame to talk about his ideas on how to make your brand romantic to customers in the 21st century.
How are you differentiating your brand? Tim Halloran joins Jim Blasingame to talk about making your brand stand out with customers in a way that connects emotionally, and why this is more important today than ever.
The first time someone said let's do business, trust was there. Arky Ciancutti joins Jim Blasingame to talk about the presence of trust at the origins of the first business transaction and is even more important today.
Trust is a best practice. Arky Ciancutti joins Jim Blasingame to discuss the fact that trust is more than just the right thing to do, in business it's a best practice.
Is trust possible in the age of the Internet? Arky Ciancutti joins Jim Blasingame to talk about how trust is a relevance factor that helps you win at the moment of relevance, in the Age of the Customer.
Friday - February 07, 2014
Has availability of information devalued your brand? Emanuel Rosen joins Jim Blasingame to discuss what influences customers in the age of (nearly) perfect information, and the impact it is having on your brand.
Is customer loyalty declining? Emanuel Rosen joins Jim Blasingame to talk about what motivates the increasingly educated customer and how this is impacting loyalty.
Managers are not pessimistic about their business, but they're not optimistic either. Sam Norwood joins Jim Blasingame to report on this month's Tatum Survey that indicates businesses are mildly optimistic about the economy.
What does capital expenditures look like in January? Sam Norwood joins Jim Blasingame with this month's Tatum Survey that indicates cap-ex is pointing upward, but only slightly so.
Why is the national jobs picture so bad? Sam Norwood joins Jim Blasingame with this month's Tatum Survey, which indicates tepid hiring plans, plus they discuss the reasons why America is not hiring and fewer are working.
Wealthy families know how to sustain wealth over generations. Douglas Eze joins Jim Blasingame to reveal the financial practices of wealthy families that we can use to sustain our own family wealth.
What do wealthy families know about diversification? Douglas Eze joins Jim Blasingame to recommend the kind of diversification strategy employed by wealthy families in order to sustain their wealth over generations.
What is the single stupidist thing small business owners do? Ruth King join Jim Blasingame to reveal that the single greatest mistake small business owners do is not having regular financial statements and using them to manage.
Why would any business not bill their customers? Ruth King join Jim Blasingame to reveal that -- incredibly -- many small business owners fail to bill their customers in a timely manner, just to name one stupid mistake.
Where do you keep company checks? Ruth King join Jim Blasingame to reveal that if you don't lock up your business checks, you may be responsible if someone steals a check and money from the account.
Monday - February 10, 2014
The Age of the Customer is a reality. John Bradberry joins Jim Blasingame to talk about why so many business people still think adopting Age of the Customer practices is optional.
What is the source of your innovation direction? John Bradberry joins Jim Blasingame to explain why the source of your innovation strategy must be what customers are telling you about their expectations.
How are you at creating business relationships these days? John Bradberry joins Jim Blasingame to talk about how the new expectations business customers have about how they want to acquire vendor relationships.
Rob Grede joins Jim Blasingame to compare ideas on how marketing has been impacted by The Age of the Customer and where to turn for help.
How has marketing strategy changed? Rob Grede joins Jim Blasingame to talk about the increasing value of community and the human factor to be blended with marketing research and analytics.
Do we need the government to make sure everyone gets paid fairly? Rick Newman joins Jim Blasingame to talk about why it's a mistake for the government to try to legislate and/or regulate the fairness of employment relationships.
How will the new Fed chairman unwind quantitative easing? Rick Newman joins Jim Blasingame to reveal some of the challenges the new Fed Chairman, Janet Yellen will have to deal with, including the potential equities bubble.
why are more middle class Americans leaving Wal-Mart for the dollar store? Rick Newman joins Jim Blasingame to reveal how much less buying power more and more of the middle class have, and how it's changing their buying habits.
Tuesday - February 11, 2014
Two authors, Wally Bock joins Jim Blasingame talk about what is in the minds of anyone who has the idea and desire to write a book on a particular topic.
The book publishing industry has changed. Wally Bock joins Jim Blasingame to talk about the reasons any author would choose to self-publish their book rather than have a traditional publisher.
Barbara Weltman joins Jim Blasingame to reveal some of the tax elements you need to know to prepare your business tax return for 2013.
Barbara Weltman joins Jim Blasingame to review some of the new changes being proposed for how small businesses will be treated under Obamacare.
Barbara Weltman joins Jim Blasingame to remind you about some of the big dates in your tax year that you need to remember, including the two filing dates, extension options and estimated tax payments.
Jim Kukral joins Jim Blasingame to offer tips for self-publishing, including the e-book option, including relative cost comparison compared to printed books.
Jim Kukral joins Jim Blasingame to offer tips on how to promote and market your self-published book.
Doug Barry joins Jim Blasingame to launch the U.S. Commercial Service book that features many real examples of how small businesses became successful exporters.
Doug Barry joins Jim Blasingame to explain how small businesses of different sizes create and execute an export strategy.
Doug Barry joins Jim Blasingame to report on the doubling of small business exporters of the past few years, and how having an export strategy is excellent diversification.
Wednesday - February 12, 2014
How will the Age of the Customer impact employee relationships? Bob Kustka joins Jim Blasingame to talk about how relevance in the Age of the Customer also applies to prospective employees.
Bob Kustka joins Jim Blasingame to reveal tips on how to find the career that's best for you and the job that goes with it.
What are the chances of immigration reform? Giovanni Coratolo joins Jim Blasingame to talk about the issues being debated about immigration and whether a reform bill could get passed this year.
How can the president be allowed to change a law at will? Giovanni Coratolo joins Jim Blasingame to reveal the different ways President Obama has changed the Obamacare law in a way that violates the Constitution.
The president is wrong on equal pay. Giovanni Coratolo joins Jim Blasingame to discuss President Obama's push to accomplish equal pay, when he should be pursuing policies that create equal opportunity.
Why is in-person contact still so powerful? Jim Blasingame to remind you that social media options for businesses do not replace the need for face-to-face contact.
Your website is less of a destination and more of a distribution center. Jim Blasingame reveals how to follow customers home, with permission, and why this practice is no longer an option in the Age of the Customer.
President Lincoln should always be remembered. Gene Griessman joins Jim Blasingame to talk about the many reasons why Americans should always celebrate Lincoln's birthday.
Are Lincoln's famous words still meaningful? Gene Griessman joins Jim Blasingame to celebrate Lincoln's birthday and discuss how enduring is his ideals of, "of the people, by the people, for the people," are today.
Does Obama's treatment of the Constitution have precident? Gene Griessman joins Jim Blasingame to debate whether there is precedent for the way Obama is stretching his duty to support and defend the Constitution.
Friday - February 14, 2014
Kathy Perry joins Jim Blasingame to discuss yet more reasons why small business owners should use the free social media platforms, but should not trust them with their customers.
Kathy Perry joins Jim Blasingame to talk about whether a company can take legal action against a consumer for posting a negative review online.
Bill Dunkelberg joins Jim Blasingame with to talk about how the Fed will go about unwinding the quantitative easing policy and how this will impact the economy and the stock market.
Bill Dunkelberg joins Jim Blasingame with the NFIB Index that shows small business growth, hiring and investing are still stalled out at barely above recession levels..
Bill Dunkelberg joins Jim Blasingame with the NFIB Index that shows small business hiring is up slightly, but this is not significant because there are fewer small businesses today than five years ago.
Bud Bilanich joins Jim Blasingame to reveal two secrets that lead to organizational success, including delivering a clear message to your team, and being committed to the outcome.
Bud Bilanich joins Jim Blasingame to reveal two more secrets of organizational success, including the big one, execution, and finally, the power of great relationships, internally and externally.
Chip Bell joins Jim Blasingame to reveal what he learned about romance and Valentines Day that helped him understand about how to treat customers everyday.
Chip Bell joins Jim Blasingame to reveal what Valentines Day can teach us about giving something extra to customers, as well as why you must listen when they speak to you.
Chip Bell joins Jim Blasingame to reveal why having a generous heart when serving customers is a long-term advantage.
Monday - February 17, 2014
Jan Andersern joins Jim Blasingame to talk about how small business owners should balance using the free social media platforms, like Facebook, while limiting the exposure to policies that are negative to your community.
Jan Andersern joins Jim Blaisngame to reveal technology that will allow small businesses to create their own social media platforms and communities on their websites, so prospects don't have to leave.
Robert Brands joins Jim Blasingame to explain why your attitude about innovation has to be forward looking and connected directly to customer expectations.
Robert Brands joins Jim Blasingame to reveal the roles that concept and market testing are two of the eight big steps in successful new product development.
Robert Brands joins Jim Blasingame to reveal some of the key elements of pricing your newly launched product so that it sells in a way that is profitable.
Tom Anastasi joins Jim Blasingame to reveal how to label the behavior of difficult people you have to deal with in business, including the Exploder, the Neurotic, etc.
Tom Anastasi joins Jim Blasingame to reveal how a super-agreeable person can turn into a customer who won't make a decision, and how to deal with that.
Olalah Njenga joins Jim Blasingame to make the case for why the U.S. should still have a Black History Month, since many still don't realize the contributions made by black Americans.
Olalah Njenga joins Jim Blasingame during Black History Month to give the War on Poverty a C+ grade, and propose that there is more work to be done with government assistance.
Olalah Njenga joins Jim Blasingame during Black History Month to talk about the future of Black America, including the dangers of any community being totally predictable by any political party.
Tuesday - February 18, 2014
Fred Dawkins joins Jim Blasingame to define what an entrepreneur is, including what motivates them and what they have to deal with.
Fred Dawkins joins Jim Blasingame to explain what he thinks is the future of entrepreneurship, including the 21st century factors that are in favor or more entrepreneurship.
Burt Folsom joins Jim Blasingame to refute President Obama's approach to economic well-being in America by reminding us that in America, we need equal opportunity, not income equality.
Burt Folsom joins Jim Blasingame to talk about the irony of the Obama policies that are actually causing income inequality while the president gives speeches about how he wants to end it.
Burt Folsom joins Jim Blasingame to discuss discuss how part of President Obama's legacy may be the decline of the middle class.
Jim Blasingame compares the commitment and sacrifice make by both Olympic athletes and small business owners as they seek success knowing that they may never get a gold medal.
Jim Blasingame reports on a poll that shows small business owners do not agree with the Obama administration that climate change is settled science.
Eva Rosenberg joins Jim Blasingame to reveal the problems small business employers can get into when they treat W2 employees as 1099 contractors.
Eva Rosenberg joins Jim Blasingame to report on the The Voluntary Classification Settlement amnesty program for employers who have misclassified w2 workers as 1099 contractors.
Eva Rosenberg joins Jim Blasingame to report that the IRS VCSP amnesty program for misclassified employees does not apply to states, and what you should do about that.
Wednesday - February 19, 2014
Are you capable of outing yourself when you mess up as a leader? Steve Mundahl joins Jim Blasingame to encourage authentic leadership that calls out when a mistake is made and demonstrates honesty with the organization.
If you know you'll be redeemed if you mess up, it's easier to be honest. Steve Mundahl joins Jim Blasingame to reveal the power of redemption as a management tool both for the top leaders and others.
Are you open to alternative thinking methods other than your own? Bob Fischer joins Jim Blasingame to reveal how parallel thinking methods, like Six Thinking Hats, can improve the performance of your organization.
Be a better strategic thinker with focus, facts and finding alternatives. Bob Fischer joins Jim Blasingame to reveal the first three hats of the Six Hats Thinking method, including staying focused, discovering ;the facts and considering alternatives.
Effective thinking is positive, evaluates risks and uses intuition. Bob Fischer joins Jim Blasingame to reveal three more of the Six Hats Thinking method, including staying positive, is honest about risks and values intuition.
Thursday - February 20, 2014
Jeff Zbar joins Jim Blasingame to explain that as an entrepreneur, you have to make time to be the CEO of your business, plus why you must show up to keep your business successful.
Jeff Zbar joins Jim Blasingame to explain that your business needs to be on social media, but you can't completely trust it because social media is always changing.
Tamar Jacoby joins Jim Blasingame to discuss setbacks with immigration reform.
Tamar Jacoby joins Jim Blasingame to discuss the dynamics between the GOP and Obama in regards to immigration, plus why immigration will take a back seat for GOPs who are concerned about the primary.
Tamar Jacoby joins Jim Blasingame to discuss helping business owners who hire immigrants to speak out in the immigration debate.
Adam Bryant joins Jim Blasingame to explain that everyone has to contribute to innovation, plus how good relationships between colleagues and between bosses and employers creates a fertile ground for new ideas.
Adam Bryant joins Jim Blasingame to discuss how to start from scratch to create an innovative culture, plus why leaders need to have a simple plan to measure progress & must know and live the company values.
Joel Barker joins Jim Blasingame to discuss new developments in wonder material graphene, plus plans to synthesize it.
Joel Barker joins Jim Blasingame to discuss the future of agriculture and how the use vertical farming is expanding.
Joel Barker joins Jim Blasingame to explain that a group is now using Microsoft Kinect to record body contours and measurements that can be turned into perfectly fitted clothing.
Friday - February 21, 2014
Mary Cantando joins Jim Blasingame to explain that if you're building a business, you have to build respect between you and your customers, your employees, and even your competitors.
Mary Cantando joins Jim Blasingame to discuss being professional when working from home, plus be proud of your accomplishments & let people know about them.
Leslie Grossman joins Jim Blasingame to explain that CEOs should spend time with other CEOs because you can do more with collaboration than with competition, plus why small business CEOs are sometimes hesitant to meet with others.
Leslie Grossman joins Jim Blasingame to discus what you can learn from collaboration and why getting face-to-face with your peers when you have challenging issues is important.
Leslie Grossman joins Jim Blasingame to explain that all business owners need a peer group that will help you address problems in your business and hold you accountable.
Leerom Segal joins Jim Blasingame to explain that big data allows companies to become relevant to customers by learning their preferences and customizing their experience.
Leerom Segal joins Jim Blasingame to explain how businesses can you big data to execute and evolve faster by personalizing each employee's work experience.
Greg Link joins Jim Blasingame to explain that trust is the lifeblood of business and small businesses can't afford to have untrustworthy people on their team.
Greg Link joins Jim Blasingame to define low-trust, plus he explain that people are hardwired to trust & desire to be trusted, but business has lost the essence of trust as a best practice.
Greg Link joins Jim Blasingame to explain that if you do what you say you're doing to do as a small business owner and build a reputation around that, you will be trustworthy to customers.
Monday - February 24, 2014
John Patterson joins Jim Blasingame to explain why today our customers are wired and dangerous, how this is impacting our relationship with them and what to do about it..
John Patterson joins Jim Blasingame to offer tips on what small businesses should do to cultivate and nurture relationships with customers who have new expectations and corresponding new power.
David Gage joins Jim Blasingame to recommend several conflict resolution steps to take when you're forming a business partnership, including family businesses.
David Gage joins Jim Blasingame to tell a real story about how one family-owned business is dealing with succession conflict resolution, and how they could have avoided it.
David Gage joins Jim Blasingame to reveal the steps that need to be taken early in the life of a partnership that allows the venture to dissolve successfully when the time comes.
Lindsey Madison joins Jim Blasingame to discuss social media rookie mistakes to avoid, including failing to have a multi-platform strategy.
Lindsey Madison joins Jim Blasingame to reveal the ranking of social media platforms in order of importance for a small business to use when pursuing a social media strategy.
Gerald Celente joins Jim Blasingame to connect U.S. foreign policy and global relationships with chronic unemployment for American workers.
Gerald Celente joins Jim Blasingame to talk about the dangerously increasing connection between Wall Street and Washington, and why American's better start paying attention.
Tuesday - February 25, 2014
Nancy Rosanoff joins Jim Blasingame to talk about the liberating power of not knowing what's coming next, and the ability to overcome your fears and take the next step to learn what's next.
Nancy Rosanoff joins Jim Blasingame to talk about the connection between intuition, the practice of self-awareness and the acquisition of wisdom.
Bill Schley joins Jim Blasingame to discuss the impact of technology and the velocity of change, including the empowering of customers and associated new expectations.
Bill Schley joins Jim Blasingame to talk about the connection between successful entrepreneurship and the ability to deal with, manage and lead change in the Age of the Customer.
Bill Schley joins Jim Blasingame to talk about the role of fear in life and entrepreneurship, and the importance of developing a relationship with fear and turn it into a motivator, not immobilizer.
Jim Blasingame talks about the value of demonstrating your authentic voice to customers in your online strategy in articles and multi-media video and audio.
Jim Blasingame reminds you of his self-appointed title as Social Media Heretic, as he again recommends that you execute a social media strategy using the large platforms, while encouraging you to never trust them with your communities.
Steve Moore joins Jim Blasingame to talk about the new direction for the Heritage Foundation converting from just a think tank, to adding more free market advocacy.
Steve Moore joins Jim Blasingame to report on new tax reform legislation being proposed in the House that would lower taxes, including off-shore corporate taxes and capital gains.
Steve Moore joins Jim Blasingame to talk about the economic damage that has been created by the anti-business policies of the Obama administration, including Obamacare, and opposing the Keystone Pipeline.
Wednesday - February 26, 2014
Leif Simon joins Jim Blasingame to discuss the advantages of having an American/European dual citizenship, plus the complex process and why people renounce their American citizenship.
Leif Simon joins Jim Blasingame to discuss the legal challenges and income opportunities in overseas real estate investing, plus how and where to get started.
Gary Moore joins Jim Blasingame to discuss the new era of Robber Barons: the companies with the most government influence pay the smallest tax rates, much lower than businesses on Main Street.
Jess McLamb joins Jim Blasingame to explain small business owners may know their product and their customers, but often don't know how to correctly manage their businesses finances.
Jess McLamb joins Jim Blasingame to offer tips for small businesses owners to make sure they are properly managing their business's finances.
Donald Hunter and Clara Villarosa join Jim Blasingame to explain why we still need Black History Month to educate Americans about the accomplishment & tragedies in Black history and help young Black Americans understand the relationship between what is happening to them now & what has happened to Black Americans in the past.
Donald Hunter and Clara Villarosa join Jim Blasingame to explain that we can't forget important moments in Black History like Selma, because when forget those events, they keep happening.
Donald Hunter and Clara Villarosa joins Jim Blasingame to offer advice to Black Americans on how to learn from the past and move forward into the best future.
Thursday - February 27, 2014
Mike Rozman joins Jim Blasingame to report on the small business borrowing attitudes today, including whether money is available, at what cost, and whether they want it or not.
Mike Rozman joins Jim Blasingame to talk about how his company uses an Internet platform to help small business owners become more knowledgeable about their chance of getting a bank loan.
Cliff Ennico joins Jim Blasingame to reveal the definition of crowdfunding and some of the issues around making it a productive and viable capital acquisition tool for small business.
Cliff Ennico joins Jim Blasingame to report on the adjustments the SEC will have to make in the securities laws in order for crowdfunding to be available for small businesses.
Cliff Ennico joins Jim Blasingame to debate whether crowdfunding will ever become more than an esoteric and rare capital acquisition tool.
Lois Geller joins Jim Blasingame to reveal how our marketing messages have to be developed to deliver a relevance message, rather than our business message.
Lois Geller joins Jim Blasingame to talk about how we should think of our marketing effort and strategy the way Olympic champions go about seeking the level of excellence that produces gold medals.
Andrew Sherman joins Jim Blasingame to reveal what a Tedx Talk is, how he got invited to deliver one, what he had to do to deliver it, and why we should care.
Andrew Sherman joins Jim Blasingame to explain how you can grow your business by realizing that you have powerful intangible assets in your business that you're not using.
Andrew Sherman joins Jim Blasingame to talk about the fact that businesses are using much more intellectual property than physical in The Age of the Customer, and how that can contributes to small business growth.
Friday - February 28, 2014
Business cannot ignore social media. Tim Berry joins Jim Blasingame to dispel the myth that a business have the option of ignoring the imperative of developing a social media strategy.
Just because you don't like social media, doesn't mean you can avoid using it. Tim Berry joins Jim Blasingame to dispel the myth that social media is an option for your business, just because some people use it for gossip.
Social media use if free, but creating a strategy is not. Tim Berry joins Jim Blasingame to dispel the myth that social media is free, and to explain how to mount and fund a social media strategy.
Email may not be sexy, but it's still invaluable. Christina Cavanagh joins Jim Blasingame to say that we can't take the power of email for granted, plus how to stop the scourge of spam.
How many emails are in your inbox right now? Christina Cavanagh joins Jim Blasingame to try to coax us into cleaning up our email inboxes and get organized with email for better performance with this invaluable business tool.
