Great leaders know how and when to modify their leadership style. Tom Anastasi joins Jim Blasingame to reveal three more leadership styles, authoritarian, affiliative and coaching, and how to use them effectively.
Small businesses are the best at service for last-minute shoppers. Tom Anastasi joins Jim Blasingame with ideas for retailers to help last-minute shoppers, including using technology to tell customers about special items.
Increase your margins with supplier co-ops and promotions. Tom Anastasi joins Jim Blasingame with tips to increase margins during the holidays by working with suppliers on co-ops and promotions, plus convert old inventory to cash.
Why can small businesses win against Black Friday? Tom Anastasi joins Jim Blasingame to discuss the manipulative aspect of Black Friday and how small businesses can compete against Big Boxes with value, authenticity and being relevant to customers.
What merchandising lessons can small business learn from Big Boxes? Tom Anastasi joins Jim Blasingame with merchandising ideas borrowed from big boxes that small businesses can use to compete on everything but price.
How much do you know about personality and performance? Tom Anastasi joins Jim Blaisngame to reveal why you need to pay attention to pesonality as you run your business and hire people.
Do you know what personality type you are? Tom Anastasi joins Jim Blasingame to discuss types of decision-making personalities and why knowing more about them is important to your success.
How do you know if your advertising will be effective? Tom Anastasi joins Jim Blasingame to discuss how a small business can use big business focus group practices to identify the most effective advertisement plans.
How do you leverage your business's competitive advantage? Tom Anastasi joins Jim Blasingame to discuss how to use customer testimonials, ad frequency, and a targeted ad campaign to reach your profile customers.
How much do you know about personality and performance? Tom Anastasi joins Jim Blaisngame to reveal why you need to pay attention to pesonality as you run your business and hire people.
