Tom Anastasi

Interviews with Tom Anastasi RSS Feed

How do you negotiate with customers while preserving the relationship? Tom Anastasi joins Jim Blasingame with tips on how to negotiate with customers and vendors so that you get the best deal possible while simultaneous preserving a good relationship.
Get the word out about your business with proactive marketing. Tom Anastasi joins Jim Blasingame to talk about maximizing your marketing budget in creative ways and the effectiveness of symbiotic marketing and advertising.
Tom Anastasi joins Jim Blasingame to discuss using social media as a creative, and free, marketing tool – to get started, give people a reason to “friend” or “follow you” then provide continual information about your business.
There are many ways to increase profits (income). Tom Anastasi joins Jim Blasingame to help you understand why growing your bottom line - profits - can be accomplished by using a number of tools and best practices.
Two of the big things that impact profits are sales and expenses. Tom Anastasi joins Jim Blasingame to reveal that two of the best ways to increase profits is to sell more stuff, while holding expenses down.
Grow your profits by increasing your prices. Tom Anastasi joins Jim Blasingame to explain why a comprehensive pricing strategy is a key element in a successful profit strategy.
How do you price your products for sales growth and profitability? Tom Anastasi joins Jim Blasingame to discuss several ways to think about pricing structure, for both business to business as well as business to consumer models.
How does a business react to discount pressure from customers? Tom Anastasi joins Jim Blasingame with discounting tips and pricing strategies that help you keep customers without hurting profitability.
What are the key sales fundamentals that small businesses should pay attention to? Tom Anastasi joins Jim Blasingame to identify several sales and sales management fundamentals required to generate profitable revenue.
What can a small business do to improving the hiring process? Tom Anastasi joins Jim Blasingame to talk about several tips, best practices and resources that make the process of adding a new employee more successful.