What impression are you sending with your social media activity? Kathy Perry joins Jim Blasingame to discuss how to craft your social media profile and messages to make sure you're sending the impression that conveys the best possible image.

Could you solve your sales deficit by just committing to a marketing budget? Christina Perkett joins Jim Blasingame to discuss how a commitment to marketing is an investment, not an expense, plus where to start with social media.

Tom Anastasi joins Jim Blasingame to discuss using social media as a creative, and free, marketing tool – to get started, give people a reason to “friend” or “follow you” then provide continual information about your business.

What will be the biggest social media trend in 2011? Rick Mathieson joins Jim Blasingame to predict events-based scenarios and special offers through social media will level the playing field for small businesses.

Where is social media going in the future? Rick Mathieson joins Jim Blasingame to reveal two social media trends for 2011, including a demand for more authenticity and an increase in local focus.

How do we find a way to merge the worlds of marketing and social media? Rick Mathieson joins Jim Blasingame to explain why social media activity is morphing into less of a craze and more of a mature use of tools.

What are the upcoming online trends for retail in 2011? Adam Boyden joins Jim Blasingame to discuss online trends for 2011, including the impact of combining social media and local search.

Jeff Zbar joins Jim Blasingame to discuss why it’s important to know what others post about your small business and how to productively redress unfavorable online comments.

Wally Bock joins Jim Blasingame to offer advice on creating a social media strategy for your small business – with all the new ways to connect with people, it’s important to be where your customers are.

Is connecting with customers getting too complicated? Marsha Egan joins Jim Blasingame to talk about Facebook's new email system and how it fits into all of the other virtual communication options of a small business.