What are customers looking for in this recession? Kim Castle talks with Jim Blasingame about how to strengthen your brand by being real and honest, and letting customers that you understand the challenges they're facing.

How much can small businesses learn from introverts in a recession? Pat Weber and Jim Blasingame discuss their thoughts on surviving the recession, including some of the characteristics of introverts.

What if someone told you that giving stuff away could help build your brand? Well, that's exactly what Karen Post told Jim Blasingame as they talked about some of the strategies you can use around free stuff.

What does a small business do to leverage the value of its brands during a recession? Tom Asacker joins Jim Blasingame to give some tips on small business branding in a challenging economic period.

During a tough economic period, how do we keep employees engaged and committed to excellence? Michael Stallard joins Jim Blasingame to give some new ideas on how to talk to our teams so they think positively and work productively.

Should your small business care what's happening on Twitter? Jeff Zbar and Jim Blasingame talk about some of the things to think about with regard to the social networking application, Twitter.

What if your marketing plan was laid out for you in advance? Ilise Benun joins Jim Blasingame to lay out the eight most important steps in your new marketing plan.

Small business owners should become cavemen during a recession. Networking expert Liz Lynch joins Jim Blasingame to talk about overcoming your reluctance to network and offers a number of networking tips.

Sometimes recognition includes recognizing that employees have concerns. Chester Elton joins Jim Blasingame to discuss how to make sure your small business recognizes performance as well as those concerns.

Does your small business have generational silos? Mike Muetzel talks with Jim Blasingame about how small business managers minimize the natural tendencies for the generations to segregate themselves, creating less engagement and productivity.