Wally Bock joins Jim Blasingame to discuss the impact that the social media platforms have had on book reading, and whether that ignominious trend will hold up.

Kristin Zhivago joins Jim Blasingame to reveal how to add human capability to your social media strategy, including in-house talent and outside expertise.

Kristin Zhivago joins Jim Blasingame to discuss the power of earned media from customer endorsements as the best form of digital marketing.

Ramon Ray joins Jim Blasingame to reveal how being a celebrity in your own market can set you apart and increase your competitiveness against the big brands and celebrity CEOs.

Kathy Perry joins Jim Blasingame to report on plans by Google to charge businesses for business listings, especially those that are features rich, like video.

Kathy Perry joins Jim Blasingame to report on a new capability that Facebook advertisers can use to improve their lead generation success.

Kathy Perry joins Jim Blasingame to report on the plans by Facebook to develop their own payment clearing service, plus introduce their own cryptocoin, like Bitcoin.

Jay Baer joins Jim Blasingame to discuss how social media platforms are having to reevaluate their business models around not abusing their users, which are increasingly abandoning them because of those practices.

Jay Baer joins Jim Blasingame to reveal again that the social media platforms are devoted to themselves, not you, and why you must create your own growth strategy outside of any dependence on them.

Mark Babbitt joins Jim Blasingame to discuss how our social media strategies have to include the cool tech features and benefits while recognizing that customers are still analog humans, also, how to deal with negative reviews.