Being successful with social media is as easy as falling off of a log – for individuals; for small businesses, not so much. Jim Blasingame tells you how the goals of these two groups are different. » More

Today we're consumers of many kinds of online content, including streaming audio and video. Jim Blasingame tells you how to make that content authentic. » More

As the Age of the Customer® becomes the marketplace norm, your customers are increasingly demanding more connection and support from you with online resources. Jim Blasingame discusses just how imp... » More

Your small business is operating in a new age where customers rule. Jim Blasingame explains how this change took place. » More

Do you have a website for your small business? We recently polled Small Business Advocate's website visitors asking the same thing. Here is what they had to say. » More

Is your small business using mobile apps? You should be. Jim Blasingame explains why. » More

The recent Small Business Advocate Poll asked: How much of your annual revenue comes from online sales? Jim Blasingame reveals and discusses the results. » More

There is something that clearly sets humans apart from other fauna, sentience. Jim Blasingame discusses if we should deliver what customers want or sell commodities they need. » More

The next few months of this economic cycle will be more like a marathon than a sprint because there are still many economic challenges left to be absorbed by the marketplace. Remember the fundament... » More

With all the technology now to make contact with our small business customers, it's sometimes hard to create and maintain close relationships. » More