Category: Marketing, Branding, Advertising
Research shows 90% of Pinterest users are women. Kathy Perry joins Jim Blasingame to propose that guys and small business owners may want to begin to take another look at Pinterest.
A SCORE volunteer relates client expectations and reality of social media. Steve martin joins Jim Blasingame to share his experiences with small business clients who are trying to create a successful social media strategy.
Where is the ROI for a small business social media strategy? Ilise Benun joins Jim Blasingame to compare a traditional marketing strategy and a social media strategy, and conclude that you need both/and, not either or.
Get ready for a one-a-day marketing plan? Ilise Benun joins Jim Blasingame to recommend a multi-faceted marketing plan that you execute a different element of each day, like a one-a-day vitamin.
Small businesses can compete against the online giants. Chuck Martin joins Jim Blasingame to reveal some of the steps small businesses can take to compete with online giants like Amazon by developing a simple mobile strategy.
Consumers are increasingly using mobile computing as a purchasing tool. Chuck Martin joins Jim Blasingame to report some of the recent development on how consumers are using their smart phones to shop and buy.
Where is mobile computing in the marketplace? Chuck Martin joins Jim Blasingame to report on the explosion of mobile computing and mobile devices in the U.S. and worldwide.
Your social media strategy should create more impact and less noise. John Coupland joins Jim Blasingame to explain how your social media strategy should focus on connecting with people and how to have more impact and avoid the noise.
Social media doesn't have to be complicated. John Coupland joins Jim Blasingame to explain that by using a "less is more" approach to social media will help you get your strategy off the ground.
Small businesses seem to have trouble getting a social media strategy going. Ramon Ray joins Jim Blasingame with tips and best practices that small businesses can use to get a successful social media strategy working.
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