Category: Marketing, Branding, Advertising
Bill Schley joins Jim Blasingame to reveal why a brand is an uncomplicated, analog feeling customers have about doing business with you, so make sure you don’t let digitizing it complicate that message.
Bill Schley joins Jim Blasingame to reveal why digitizing a bad brand won’t save it, because a brand is the analog attraction customers feel, not the medium is arrived on.
Kathy Perry joins Jim Blasingame to report on why there is opportunity for Baby Boomers to become product and industry influencers within their own demographic.
Alan See joins Jim Blasingame to discuss the opportunity to upgrade your marketing leadership by using a retired executive or a professional consultant who works with multiple companies.
Alan See joins Jim Blasingame to discuss what kind of talent to look for when a small business is making the decision to upgrade their marketing leadership.
Robert Grede joins Jim Blasingame to discuss five ways to create a strong personal brand, including volunteering, being an opinion writer, networking, and having a personal website.
Robert Grede joins Jim Blasingame to discuss why staying focused on your brand should never be out of mind or strategy, whether you’re selling a product or your skills.
Kathy Perry joins Jim Blasingame to deliver several YouTube tips on how to set up and execute your video channel, plus a report on how TikTok is doing in the U.S. market.
Nick Rossmann joins Jim Blasingame to discuss the likelihood that a customer or prospect will require you to demonstrate your cyber-security practices, technology and policies before they do business with you.
Debbie Meyer joins Jim Blasingame to reveal the secret to what your business should be doing tomorrow and next year is simply whatever expectations your customers have – more than what they need, but what they want.
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