Category: Marketing, Branding, Advertising
Bryan Mattimore joins Jim Blasingame to discuss some of the ways to get yourself established for success in selling your ideas, including role playing what motivates the other person, and questioning the validity of your assumptions.
John Panaccione joins Jim Blasingame to remind that in the 2021 economy there will be new expectations that will become opportunities, and to focus on those instead of being nostalgic for how you did business before the pandemic.
Sean Doyle and Will Riley join Jim Blasingame to offer tips and best practices on how to automate your marketing strategy with affordable, if not free, digital apps designed for small businesses.
Sean Doyle and Will Riley join Jim Blasingame to discuss why your small business must transform operations and marketing digitally in order to avoid becoming extinct.
Kristina Podnar joins Jim Blasingame to reveal why your greatest value proposition – your small business special sauce – must still be delivered digitally to customers on the new interfaces, the digital screens.
Kristina Podnar joins Jim Blasingame to reveal that whatever your business’s digital transformation should be is whatever your customers tell you they expect from you.
Jim Blasingame reveals that digital transformation has moved your interface with customers to two-dimensional screens, and eight reasons why you have to move your message to match customer expectations.
Bill Schley joins Jim Blasingame to reveal the power of telling stories that are based in real life and truth, and that will always be attached to your name in the head of the prospect or customer.
Bill Schley joins Jim Blasingame to reveal why the primordial practice of telling stories to prospects as a way to build your brand and business has to be focused on your brand making a unique and relevant difference to them.
Ross Kimbarovsky joins Jim Blasingame to reveal some of the best practices of digitally rebranding your business, including being consistent in design and financially committed to it.
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