Why is local search so important for small businesses? Adam Audette joins Jim Blasingame to discuss the power of local search for small businesses and how it is their way of dominating their place on the Internet.

What is SEO and why should you care? Adam Audette joins Jim Blasingame to explain what search engine optimization (SEO) is all about and why it's critical to the success of your small business.

Do you need to be reminded about marketing? Ilise Benun joins Jim Blasingame to launch a new tool, the Marketing Mentor eCalendar, that will help you keep marketing top-of-mind as you go about running your small business.

How is marketing changing in the 21st century? Ilise Benun joins Jim Blasingame to discuss marketing in the new economy, the importance of relationships with customers and vendors, plus tips on developing and maintaining these relationships.

Are you getting the most out of your holiday cards? Sarah Petty joins Jim Blasingame to offer tips to emotionally connect with your customers with creative holiday cards, including ideas on how to personalize cards for your business.

Are you looking for a better way to connect with your best customers this holiday season? Sarah Petty joins Jim Blasingame with ideas to build emotional connections with your top customers during the holidays by making sure your gifts are unique, creative and, whenever possible, hand-delivered.

Bill Schley joins Jim Blasingame to talk about the difference between branding and micro-scripting, plus the importance of reinforcing your message with performance.

Bill Schley joins Jim Blasingame to discuss why it’s important to shorten your message so that it’s easy to remember and repeat, plus the characteristics of a good micro-script.

Bill Schley joins Jim Blasingame to discuss some memorable micro-scripts used by past U.S. Presidents and how Obama could benefit if he better scripted his messages.

Why is your brand increasingly about your values? Lois Geller joins Jim Blasingame to talk about what a brand really is today and how it is increasingly evaluated based on your values, not your products.