On Main Street, a niche is your customers’ evolving expectations looking for a home. And if there were ever two things perfectly suited for each other, it’s the niche and small business. Does your ... » More

As you relaunch your business post-pandemic, brainstorming could be the essential difference between surviving and, well … you know. Here are some tips to quickstart your team's creative juices. » More

There are many advantages to being a small business owner. But the most dramatic hidden benefit, which often has the most wealth creation potential, is for the business owner to also personally own... » More

Giant sequoia redwood trees grow very tall. Bradford pear trees, not so much. It's all in the genes. But there’s no genetic code for a business, which can become whatever its owner makes it. And th... » More

Leading sales trainer, researcher and CEO of Hoffeld Group, David Hoffeld, has the answer. Blending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science o... » More

The marketplace increasingly has more opportunities for small businesses that fill and serve niches. » More

Jim Blasingame reveals how you may have the elements of a business plans in your head, and why you should convert it to paper. » More

The first encounter that a potential customer has with a company begins to forge the entire series of interactions with that buyer. In today's world, the first impression that a client receives li... » More

Shopping malls are becoming the 21st-century version of ghost towns. While mall owners blame the trend on the closing of anchor stores, like Macy’s, JC Penney and Sears, the real reason behind the... » More

Small business expert Jim Blasingame reveals poll results that suggest the American Dream is in jeopardy. » More